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Creating websites and strategic digital marketing campaigns that win business

Name of the Company: FloralCloud.co.uk


FCDM has catapulted FloralCloud to reach its target market and each day enquiries are being received from Florists throughout the UK and Ireland.

 

Their visitor numbers to the website are rising every day and this has resulted in many successful sign ups and conversions within the Floristry industry.



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Company background:


FloralCloud has a team of experienced business support experts and web developers who will build your website and social media presences and manage all of your digital marketing. FloralCloud passionately believes that their offering will help grow company sales, help you to take back control of your customers and increase your margins.

The company is about an ongoing relationship with florists, it is not just about providing you with a website.


What we have done:


FloralCloud became a client of FCDM in 2013 when they approached us to create an innovative website and platform that could be used all over the world. FCDM work close with FloralCloud to provide the clients with a cutting edge e-commerce and fully functional website.
Every new website is unique and incorporates the florist’s needs and ideas. We work hard on SEO to tailor to each site, this ensures that the business appears on top of Google rankings when someone is looking for flowers to be delivered in their area.

Anyone can build a website and put it live for you but once it’s there it needs on-going digital marketing and support through SEO, Adwords, Facebook, Twitter and more to produce the benefits for you. Since partnering with FCDM the company has shown tremendous growth in a relatively short period of time. FCDM has catapulted FloralCloud to reach its target market and each day enquiries are being received from Florists throughout the UK and Ireland.

Their visitor numbers to the website are rising every day and this has resulted in many successful sign ups and conversions within the Floristry industry.
As well as creating websites for FloralCloud we provide additional platforms to the clients such as Magento integration and training on the use of CMS. We incorporate Florist queue module which has allowed the florist to route orders directly to the florist in the shop.
Another feature of the module is the ability to route the order to the driver, when the florist makes up the order they route to the driver and he can see all the details of orders on his pad.
The design for the FloralCloud website was simple yet appealing and structured in a way that made navigating through the website as easy as possible. The layout and design remained consistent throughout the site. It was important to us to display as much content about what FloralCloud do but we were also conscious not to over load content to the site. We believe that overloading would deter customers from reading the content. To overcome this problem we created a sitemap that would be visually appealing and also incorporated large banners to display important information about the FloralCloud brand.
The result was a well-designed fresh and engaging website that appealed to both FloralCloud and their potential customers.
Don’t just take our word for it, since becoming a member of FloralCloud companies such as WardsTheFlorist.co.uk have seen a 328% increase in website enquiries and WelchTheFlorist.co.uk has seen a massive 300% increase in orders in the first two weeks alone.

  • Provided FloralCloud with a cutting edge e-commerce website, pre-load your website with the products of their choice products
  • Designed the modules which improved communication between all parties
  • SEO (Search Engine Optimisation)
  • Google Local Business Listings
  • Creating Blogs
  • Google Analytics
  • Google Adwords
  • Updating of Social media daily to engage with potential customers


 

If you would like to speak to a member of the
team please contact us today.