BAL.ie
NEW DIGITAL STRATEGY IS A
‘FANTASTIC JOB’

'FCDM's digital marketing strategy has
enhanced business performance both online
and offline. A continued success'
BAL.ie
NEW DIGITAL STRATEGY IS A
‘FANTASTIC JOB’

'FCDM's digital marketing strategy has
enhanced business performance both online
and offline. A continued success'

Work With The Best, See what we have done
for BAL, the Leading Brand for Professional Tiling Adhesive and Grouts 

Mobile Friendly
Mobile Friendly Website
Wordpress
Wordpress
Google AdWords
Google AdWords
Google Analytics
Google Analytics
Google Local Business
Google Local Business
Blog
Blog
Ongoing Advice Support
Ongoing Advice & Support
Social Media
Social Media Management
content management
system & search engine
optimisation

BAL’s digital strategy a ‘fantastic job’

FCDM were primarily tasked with creating a simple and professional, modern looking, mobile-responsive website which was easy to use, accessible and also search engine friendly. FCDM worked with the BAL team to design the new website, which a particular focus on the user experience, which included a content management system (WordPress).

FCDM continue to provide assistance and guidance with website content, social media monitoring and engagement, monthly newsletters and blogs.

FCDM carries out monthly reporting on the site/social media performance, as well as providing ongoing maintenance and support.

BAL comments: “The team at FCDM have made the change from having a poor digital presence, to creating a full digital marketing strategy very smooth. Their ability to create a professional image for our company in all they do is fantastic and this has helped us to get our message out to our customers.”

Unrivalled portfolio developed over fifty years

BAL, the leading brand of professional tiling adhesives and grouts, is used by professional tile fixers, contractors and specifiers. Whatever the tile material, background or function of the tiled environment, a BAL solution can be trusted for quality and lasting performance.

Its product range has evolved over nearly fifty years of technical development and innovation, giving rise to an unrivalled portfolio of adhesive and grout products.

The new BAL website was designed to cater for all of its clients, providing all the details and knowledge they need when providing advice and support to their customers, or training for their personnel.

Apart from giving BAL greater online visibility, the new platform enables its current and future clients to easily find out what products it can provide, and access lots of information about them.